But as Satyender Singh, Chief Executive Officer – Seeds, Crystal Crop Protection Limited, mentioned in his conversation with The Indian Express, the transition tells a much larger story behind it.
With pink bollworm devastation, a growing season stretching beyond 180 days, and mounting input and labour costs, cotton is losing its case in the fields of Haryana, Punjab and Rajasthan.
The shift is real, and here’s why:
→ Yield losses from pink bollworm have pushed farmers to seek alternatives
→ Rising picking and input costs have made profitability increasingly uncertain, and a longer crop cycle means fewer opportunities within the same agricultural year
Yet, within this challenge lies a clear opportunity.
Bajra is emerging as a smarter choice as it gives farmers something cotton never could: flexibility.
Cycles are shorter and there are fewer inputs. And the ability to fit in an additional crop, including summer moong, expanding income potential within the same season.
At Crystal, we see this shift as farmers making sharper, more informed decisions about their land and livelihoods.
Source : LinkedIn (Satyender Singh – CEO for Crystal Crop Protection Ltd.) – satyender.singh@crystalcrop.com
